Digital Pathfinders - Discover your Digital Strategy

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Join our two part series focused on Digital Strategy with Bobi Robson from BeMoreDigital. We encourage participants to attend both parts of the series to get the most benefit from the workshops. You can register for Developing digital habits on 26th March on the VONNE website

BeMoreDigital is a social impact business dedicated to empowering the non-profit sector with digital skills and confidence. Led by the dynamic trio of Bobi Robson, Aliya Bakheit, and Sue Chaperlin, BeMoreDigital brings a wealth of experience in digital communications, product development, branding, and, of course, fundraising.

Their expertise extends beyond mere theoretical knowledge; it is rooted in hands-on experience, gained through years of collaboration with charities across diverse fields. They understand the unique challenges and opportunities faced by non-profits in the digital age, and they are committed to equipping organisations with the tools and strategies to thrive in this ever-evolving landscape.

Workshop overview

This workshop is designed to support the initial discovery phase of your digital strategy. The session will help you to understand the questions that you will need to ask as part of your digital strategy project and outline the workflow and steps which need to happen next. You'll be able to decide which aspects to include in your discovery phase and also start answering questions such as what are your key challenges and what are your strengths, creating an overall plan for the year.

How can a digital strategy help my charity / social enterprise?

A holistic digital strategy empowers charities to leverage digital for increased visibility, engagement, and operational effectiveness, ultimately furthering your impact.

An effective online presence can enhance visibility, enabling you to connect with a broader audience through social media, websites, and digital campaigns. This increased exposure can attract more supporters, volunteers, and donors, ultimately amplifying your mission. Additionally, a digital strategy facilitates streamlined communication, enabling charities to share their stories, impact, and urgent needs swiftly and directly with stakeholders.

Moreover, digital tools can optimise fundraising efforts. Online donation platforms, crowdfunding campaigns, and email marketing can efficiently mobilise financial support. Data analytics within a digital strategy can provide valuable insights into donor behaviour and preferences, enabling charities to tailor their outreach and engagement strategies effectively.

Beyond fundraising, digital  can enhance operational efficiency by automating administrative tasks, managing volunteer coordination, and ensuring transparent communication within the organisation.

Who is this workshop for?

Ideal for teams who are starting out the planning processes for a new digital communications strategy and need support understanding how and where to start. 

What will you learn?

At the end of the session you will a good understanding of:

  • ​What is digital strategy is and how to create one
  • Embedding your organisations values into your digital practice
  • Exploration of key areas of work (systems, people, organisation) 
  • Identify tasks and challenges to explore based on the above
  • How to break these down into understandable and actionable items.

These events will be taking place online via Zoom.

This event is fully-funded and open to organisations based in Newcastle, North Tyneside and Northumberland. If you want to attend the workshop but your organisation is out of the North of Tyne area, email georgia.goncalves@vonne.org.uk for support. 

Organisations can benefit from up to 12 hours of fully-funded support through the Digital Pathfinders programme, including events and one to one support, spaces are prioritised for organisations that have received under 12 hours of support. If you want to check in on how many support hours your organisation has used, please contact georgia.gonacalves@vonne.org.uk

When
March 19th, 2024 from 10:00 AM to 11:30 AM
Location
Online via Zoom
United Kingdom